Primary Markets Traded The PRICE Futures Group trades and specializes in each of the domestic and global futures and options markets which include grains, softs, energies, metals, equities, currencies, and interest rates, among others. How did you get started? How did the firm get started? President & CEO, Walter Thomas Price, III, has been involved in the securities, cash commodities, and commodity futures markets for more than 40 years as both a trader for his own account and as a broker. In 1988, Mr. Price founded The PRICE Futures Group, Inc. as a full service futures and options brokerage company….